About Us
We believe some bonds are meant for eternity!
Ura was born out of a desire to create jewellery that is classy, affordable, and meaningful. Made from 92.5 sterling silver, every piece is crafted with precision and love, designed to blend timeless tradition with a modern aesthetic. Each creation is not just jewellery, but a celebration of the relationships that shape our lives.
At Ura, Our silver jewellery is a reflection of those bonds — pure, lasting, and full of heart. Whether it’s a gift to mark a milestone, a token of everyday love, or a symbol of self-expression, Ura is here to make your moments shine.
#MADEOFSILVER
Urakrafter
THE BRAND
Every brand begins with a story, and ours begins with a heart. The name Ura comes from Sanskrit, meaning “Heart.” To us, it represents not just the centre of life, but the centre of emotion, connection, and celebration. Jewellery, after all, has always been more than an ornament — it is a piece of memory carried close to the heart.
How our Journey Started?
started over a century ago withA K Daginawala, a name that has become synonymous with trust and craftsmanship in the world of gold and studded jewellery.It was the vision of our beloved father, Husaini Daginawala, that built this foundation. Today,that vision continues through the hands of the next generation, Qussai and Marya Daginawala, who bring the same passion into silver with Ura.
What Our Customers Say
Sarah Johnson
Michael Chen
Emma Williams
Frequently Asked Questions
Find answers to common questions about our luxury jewellery collection